Will Morris Profile Image

01 About

Specialist in Web Design & No-Code Development

Hi, I'm Will. A highly experienced Interactive Designer with expertise in web & user focused design. I'm passionate about connecting with audiences through effective visual storytelling, engaging brand identity and deliver strategic design solutions aimed at enhancing user experience.

Most recently I was a Senior Web Designer at 1Password within the marketing team’s Design Studio. Collaborating with marketing leaders and creative colleagues I helped to produce compelling visual stories and user-friendly experiences across 1Password's website and marketing initiatives, targeting B2B, B2C, and developer audiences.

Originally from the UK, I relocated to Canada in 2019 and when I’m not pushing pixels, you’ll find me exploring the beautiful Nova Scotia countryside while fiercely following Premier League football. ⚽

At present, I’m open to new design opportunities in either a full-time or contracting capacity, so feel free to get in touch and let’s talk!

02 Skills

Areas of expertise

Interactive Design

Creating responsive and retina ready designs for any kind of interactive project is my speciality. From conversion optimized landing pages and email design to bespoke e-commerce store and everything in-between.

E-Commerce Design
Landing Page
Webflow
Component Libraries
Email Design

UI/UX Design

I craft user experiences that both engage and convert by combining beautiful user interface design with well planned, tried and tested user experience methods.

Wireframes
Storyboarding
Prototyping
User Research

Visual Identity

Whether it's re-imagining existing identities to crafting new brand visuals entirely, I can help connect your brand with your target audiences.

Brand Guidelines
Brand Strategy
Color Palettes
Typography
Design Systems

Design Direction

Managing creative strategy and direction for your next design project, I aim to improve design standards and provide useful insight helping to enhance brands across multiple design disciplines.

Visual Identity
Content Creation
Design Atmosphere
Design Strategy
Brand Strategy

03 work history

Career journey

Since 2010, I've been fortunate to work with a great deal of talented and creatives folks, collaborating on some incredible projects for agency and freelance clients. These include global brands and organizations, with a few of the standouts listed below.

Adidas Logo
Tesco Logo
United Nations Logo
edelkrone Logo
Save the Children Logo
GlaxoSmithKline Logo
Senior Web Designer
Oct 2021 - Feb 2023

Invited directly by 1Password to apply for the position within the marketing team’s Design Studio, providing me with the opportunity to work cross functionally within a large scale tech driven organization. The role entailed partnering and with key stake holders, marketing leaders and fellow designers, illustrators and motion graphics experts, to achieve effective visual storytelling and engaging usability across 1Password.com and promotional landing pages, focused towards B2B/B2C customers and the developer community.

Senior Art Director
May 2021 - August 2021

Promotion to Senior Art Director allowed me to flex my design skills to direct and manage new creative standards for the entire paid media creative department. I continued to help grow designers though the implementation of best practices and new advertising methods, as well as focused on my own growth in the areas of creative strategy though daily collaboration across the entire Creative department, developing brand guidelines, motion and content creation strategy.

Email & Web Creative Manager
October 2020 - May 2021

Maintained ownership of design standards and implementation and was responsible for project planning and co-ordination of client-driven projects across both Web and Email creative departments. I was able to further expand my leadership skills in the coaching of individual designers, developing their skillsets and knowledge, through formal weekly one-to-one meetings and daily stand-ups. In addition, I ensured our design teams had clear goals and targets to support them in creating optimized deliverables and worked within established departmental process.

Senior Web & Graphic Designer
October 2019 - October 2020

I effectively built upon my UI/UX design skills and experience within this role, and improved the overall quality and standards of the agency’s web and email design. My prior experience enabled me to successfully design and implement new UI/UX strategies and practices, while co-ordinating with designers to promote best practices and overall improvement.

Digital Designer
Oct 2014 - Oct 2019

Worked directly with individuals, businesses and creative agencies to help solve unique user experience driven problems and deliver bespoke digital design solutions focused on Web, UI/UX design. I focused on helping businesses clarify and enhance their brand/product identities and capture target audiences.

Lead Visual Designer & Elearning Developer
July 2016 - May 2017

Oversaw and lead visual design and user experience focused production of interactive online learning courses and materials, created in accordance with custom specifications for domestic and global non-profit organisations and charities.

Elearning Developer
November 2010 - October 2014

Enhanced and focused my skill sets and gain invaluable creative agency experience. Working collaboratively alongside fellow development team members, visual designers and instructional designers enabled the delivery of interactive learning products for a variety of high profile global organisations and businesses.

04 CONTACT

Let's talk

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